Archive for the ‘Uncategorized’ Category

What Fast Gourmet Could Learn from the Soup Nazi

September 15, 2011

What Fast Gourmet Could Learn from the Soup Nazi  I think Fast Gourmet, a new sandwich spot in town, has the best sandwiches in DC. But I have a big problem with them: They are anything but fast. I’ve been there twice now, and each time, I’ve waited about 30 minutes. For a sandwich! How […]

Are You In The Right Place At The Right Time?

August 24, 2011

  Are You In The Right Place At The Right Time? My wife and I recently went to see one of our favorite bands, My Morning Jacket, at Red Rocks in Denver. It ended up being one of the best concerts that either of us has ever been to – but getting there took some […]

Too Busy? Buy Some Time!

August 3, 2011

Too Busy? Buy Some Time! Lately I’ve been hearing a lot of people say they’re too busy. Too busy to keep up with new business, too busy to spend more time with their families, too busy to grab a drink… Something tells me most of these folks are not spending their time as wisely as […]

I Don’t Need to Be on Facebook for Business

July 27, 2011

I Don’t Need to Be on Facebook for Business This is a comment I still hear frequently from successful professionals, typically with the explanation “given my line of work,” as though only certain types of professionals need to participate in social media. This is true – as long as your business doesn’t involve relationships with […]

Positioning Your Toothpaste

July 20, 2011

Positioning Your Toothpaste  It is obviously very important to focus on positioning your brand to attract new clients. What might not be so obvious is that there are probably a number of small things you could do for your existing clients that would make a big difference – like positioning your toothpaste. Bear with me…. […]

Don’t Try To Be More Remarkable

July 9, 2011

…Unless you can really deliver. We live in a time when, unfortunately, most businesses are so mediocre that you can stand out just by being pretty good. If you excel in a few areas and stick to what you know, you’re already well ahead of the pack. However, your reputation could take a hit if […]

Your Brochure Is Great (and It’s in My Trashcan)!

April 2, 2011

Do you use brochures, folders or any other type of print material to promote your business to prospective clients or strategic partners? You may want to rethink this approach. I’m amazed by the number of professionals who leave information behind for me to read after we meet. Do they think I put it on my […]

Are you making it hard for your “Raving Fans” to recommend you?

March 11, 2011

If you do a great job for your clients and provide a remarkable experience, I’m sure they gladly suggest you when someone asks them for a recommendation in your line of work. While this is a great thing, how often do you think your clients and strategic partners are approached with this specific type of […]